Cashvertising Book Study

Discover how to leverage consumer psychology, and hints and tips used by ad agencies, to sell "anything to anyone".In this Introduction to Campaign Assets lesson, you will learn from Justin Brooke, Founder of AdSkills, how to persuasively communicate value propositions and sales messages to your audience. The "Cashvertising" book is excellent at helping you understand consumer psychology. It's another fast read, two days perhaps, and communicates hints and tips used by ad agencies to sell "anything to anyone".

Justin Brooke

Justin got his start 11yrs ago with just $60 in an Adwords account and turned it into 6 figures. He opened a digital ad agency, growing to 7 figures. He’s spent over $10 million dollars on ads and his client list includes Dan Kennedy, Ryan Deiss, Russell Brunson, Ed O'Keefe, Jon Assaraf and more.

Find out more about Justin at Linkedin and


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